Life post-quitting + taking up the mantle again

I was recently accused of being a Mission hipster. No, I replied. I’ve just been going through a few changes. Around 1 year + 5 months ago, I ended a full time, full benefits, three-year job. A great job, and sometimes it was more than a just a job, but it became a desk and deadlines. … Continue reading

(Some of) What I knew about Jeffrey McManus

Last night while checking Facebook, I read this request from the current Daily Nexus editor in chief. Hey All, This Wednesday, we will be printing one of our few summer issues. We decided to run a tribute for Jeffrey McManus in our Opinion section.. It’ll be memorial detailing some of his life and the memories we shared … Continue reading

Hey, I built a Choose Your Own Adventure Twitter game!

…And it’s alive. Tweet “start” @othrnrml to play, and copy/paste your chosen answer – minus the a) or b) part – to continue the game. If you win, you get a free copy of Ned Vizzini‘s latest book, The Other Normals, “about a kid in summer camp who falls into a fantasy world. But it’s … Continue reading

Events as Effective Year-Round Marketing

Need to make a big, lasting impact? Throw a party. Last week, I gave a quick presentation at RallyPad about how brands can cascade such events as conferences, workshops, speaker panels, fundraisers, and mixers into an effective marketing and PR strategy throughout the year. I focused on how they could get more coverage, leads, evangelists and … Continue reading

It’s some big, big, big, big news: WeWork Labs San Francisco

I’m dizzyingly happy to announce big things: pre-incubator and NYC startup stomping grounds WeWork Labs is expanding to San Francisco under my and my colleagues Seth Blank and Dave Nugent‘s direction and curation. We’re extremely excited to build this community of early stage startups, tech peeps, and associated magic makers including designers, biz dev folks, … Continue reading

NSFW nor for Pinterest: A study in pinning boobs

All I saw was a woman’s naked butt. My head shot around each shoulder to check on the adults in the room. As a five year old, I thought something might be wrong with having a framed naked butt on an office wall, and especially wrong of me to stare at it. But they were … Continue reading

So, I quit my job. Now what?

Tomorrow is my last day after two and a half years at UBM TechWeb. I’ve marketed and supported some of the largest and best known tech events during my time here; worked with a kick ass team of marketers, event directors, analysts, developers, PR peeps, writers, artists, sales folks, and big personalities; and learned from … Continue reading

You must be at least 21 years old to read this blog post.

On Monday, @Smirnoff made a funny announcement. Starting today, you must confirm that you are of legal drinking age to continue following us. Please check your DMs for more info. — Smirnoff (@Smirnoff) January 23, 2012 Not all of their followers appreciated this. Congratulations @smirnoff, you look like a bunch of phishers DMing people to … Continue reading

And as promised, here are a few slides from my talk on social media.

Did it take a few days? Yes, it took a few days. But now they’ve arrived in blog format. O frabjous day! Callooh! Callay! A few slides from my talk on social media at TechAmerica’s 2012 Winter SGA meeting. I was asked to give a “state of the union” style chat on social. And here’s some … Continue reading

The power of knowledge, and good links

I frequently get asked for good social media playbooks, how-to guides, and examples. I’ve compiled an ever-growing list, below. Good overviews: How to Market Your Business on Twitter (and hey, they even interviewed me) Dangerous Facebook Marketing: Are You Playing the Quality Game or the Quantity Game? Here are some posts I’ve written for the … Continue reading