Modern love. A study of couples and their phones.

A majority of American adults now owns a smartphone, but how do they use it with their most important person? At Avocado, we surveyed hundreds of couples and found some data that may surprise you. See more at https://avocado.io/modern-love Infographic courtesy of Avocado Software, Inc.

Hey, I built a Choose Your Own Adventure Twitter game!

…And it’s alive. Tweet “start” @othrnrml to play, and copy/paste your chosen answer – minus the a) or b) part – to continue the game. If you win, you get a free copy of Ned Vizzini‘s latest book, The Other Normals, “about a kid in summer camp who falls into a fantasy world. But it’s … Continue reading

Events as Effective Year-Round Marketing

Need to make a big, lasting impact? Throw a party. Last week, I gave a quick presentation at RallyPad about how brands can cascade such events as conferences, workshops, speaker panels, fundraisers, and mixers into an effective marketing and PR strategy throughout the year. I focused on how they could get more coverage, leads, evangelists and … Continue reading

People don’t want a quarter-inch drill; they want a quarter-inch hole.

You’re the Silicon Valley superstar. A potential technical cofounder that biz devs drool puddles for at every Hackers & Founders event. You drop investor names like it’s hot. You’ve probably worked on a startup or two, scaling hot products and releasing iterations like a mad man. So fly, you probably don’t need plane tickets to … Continue reading

The great unknown and why I threw my wallet at it

I’m having extreme anxiety over this possible Hotwire purchase. $85 for a Santa Barbara hotel… BUT WHICH HOTEL WILL IT BE? — Kaitlin Pike (@kcpike) December 27, 2011 A good tease trumps baring-it-all deals for me more frequently than I want to admit, mostly because it means I confess to putting down cash on a … Continue reading